Landing Page Builders
If you are a php developer, you can build your own landing pages.
There are landing page builders/plugins are also available for wordpress.
You need tracking tools to gather satistical data about your campaigns. As a newbie, you can start with prosper202 etc.
CPVLabs.com is onsite You need to install it on your server.
Voluume.com is offsite, it means you don’t need to install it anywhere.
Free Tracking Websites
tracking202.com –> Prospers202
Keyword Research Tools
Advanced Web Ranking (paid)
Bing Keyword Research (free)
Google Keyword Planner (Free)
Keyword Discovery (free & paid)
Keyword Eye (paid)
Keyword Spy (paid)
Long Tail Pro (paid)
Moz Keyword Analysis (paid)
Raven Tools Research Central (paid)
SEO Book Keyword Tool (free)
WordStream’s Keyword Tool (Free)
YouTube Keyword Tool (Free)
Also check the resource section of offervault.com
This site also has some webinars. Watch those.